Junglee Rummy


Junglee Rummy
Junglee Rummy is an online card game designed and developed by Junglee Games Inc in December 2012. Aimed primarily at the Indian market, Junglee Rummy offers several variations of rummy for online pay with cash awards available.

Legality
Rummy has been declared a game of skill by the Supreme Court of India and exempt from gambling laws.The states of Assam and Orissa have not provided any clear rulings on this matter and so are ambiguous territories. Playing rummy online is also declared legal in India.

Gameplay
The most popular game on Junglee Rummy is the 13 Cards Points Rummy, which is also known as Indian Rummy or Paplu. It may be considered a cross between Rummy 500 and Gin Rummy. It has multiplayer format tables that can accommodate up to six players. Players are dealt 13 cards each from a stack consisting of multiple decks. Players pick a card from the open or closed stack and discard a card from hand to the open stack. The objective of the game is to arrange the cards in their hand to form at least two sequences (three or more cards of the same suit in rank order), out of which one has to be a pure sequence (i.e. using no wild cards). The other remaining cards can be groups of sets (three or four cards of the same rank, but of different suits) or sequences.

The player who melds all the cards first into sets and sequences has to discard the final card to the finish slot to win the game. The winner gets 0 points and the losing players get points based on the sum of points carried by their unmatched cards. If a losing player does not have two sequences along with a pure one, all the points of the cards are added. However, the maximum points that a player can lose is capped at 80.

Variations
Junglee Rummy hosts practice and cash rummy game tables. Players can practice to play rummy using practice chips that can be reloaded periodically. Cash deposit options are available in the website to play for real cash. Junglee Rummy has partnered with TechProcess, Bill Desk, CC Avenue and PayU to handle online cash deposits. Players can also make the payment through net banking, credit card, debit card or cash card. Junglee Rummy also hosts a series of daily and weekly tournaments where players can enroll for free and win real cash money varying from ₨500 to ₨10,000.

Advertising
Junglee Games partnered with actor Prakash Raj and actor Rana Daggubati for a television commercial that was released in Tamil Nadu, Karnataka, Andhra Pradesh and Telangana. The campaign highlighted the convenience and liberty to play rummy anytime, anywhere without any distraction.

World Rummy Tournament
Junglee Rummy sponsored the World Rummy Tournament 2015 in Singapore. Players got a chance to play rummy on the MS SuperStar Gemini, as they traveled through Singapore, Penang and Kuala Lumpur. The World Rummy Tournament 2015 was hosted for 4 days with a guaranteed prize pool of ₨1 crore in cash prizes.

Reception
The impact of the TVC helped increase Junglee Rummy’s brand popularity with the users. Rummy is said to be one of the most trending online card games in the gaming industry in India and contributes to a major portion of the revenue in the gaming market. The Junglee Rummy website was ranked by Alexa as one of the top 200 most visited websites in India.

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